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Aftermovie: Pre-Summit Sessions + Adobe Summit EMEA 2019
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- Thank you all for joining us on the sessions. - Key takeaways from my presentation are start looking at behavior. Start using interest scoring for example. Find out the interest they have and use that data across all your platforms. - It's wonderful to be here today at the pre-conference event with our great partners Chapman Bright and Onemedia. We have a lot of customers of Marketo here that are looking for additional tips and tricks and also looking forward to meeting other customers to exchange ideas with. - So for me the biggest takeaway is to use video more. What we learned today is that we can really start simple just by creating small videos and move from there. It doesn't need to be that big, so start simple and start piloting. - Especially the tips and tricks, of course. There's really practical tips and tricks that we can improve it if we want tomorrow in our campaigns. - I flew in from Amsterdam, and I decided to attend the summit because as a novice Marketo user it is very useful to understand the landscape in which Marketo exists as well as get some very practical takeaways both from presenters and fellow attendees. - You get to bump into colleagues you might not meet - Yeah. - in person and you might never meet unless you come together during these kinds of events. And also meeting new people. - Yup. - In different companies and building your network is really important. - With Marketo being new in this Adobe family, I think it will be a really amazing experience for us to get to know our new family members and learn more about products, customers and have that interaction and engagement. - This is an absolute delight to welcome you all here to what is the biggest ever summit we've ever held. - My key take away was about email marketing that's what I'm mainly doing in my daily job, about deliverability, improving the database, if you need to buy lists or just organic search. - There's always room for more experience. Gonna get to have more chances, you invited a good crowd of people and what I really enjoyed was the session with you. - And what I've experienced at the summit is that it's a very good mix of getting the broader context in which Marketo sits, and being able to see the future possibilities that are there, but also hand in hand with that very practical, pragmatic tips in how to set up the Marketo platform, but also just do our reporting in a more structured way so that we understand which metrics fit in which part of the customer journey. - I guess tomorrow when I'm leaving London there is a lot in my pockets that I can bring back to the company.