Chapman Bright info@chapmanbright.com https://video.chapmanbright.com en-us Visualplatform http://blogs.law.harvard.edu/tech/rss Chapman Bright episodic no https://video.chapmanbright.com/files/rv0.0/sitelogo.gif https://video.chapmanbright.com http://video.chapmanbright.com/2022-keynote-password-estonia-by <p>A recording of one of the two main keynotes at Password 2022 in Tallinn, Estonia. Diederik presented about his lessons learned around the change management aspects of making marketing technology work.</p><p><a href="http://video.chapmanbright.com/2022-keynote-password-estonia-by"><img src="http://video.chapmanbright.com/64968576/82715609/39053ae98aba75d673174ed21ada54dc/standard/download-16-thumbnail.jpg" width="75" height=""/></a></p> http://video.chapmanbright.com/photo/82715609 Wed, 18 Jan 2023 16:44:32 GMT 2022 - Keynote Password Estonia By Diederik Martens A recording of one of the two main keynotes at Password 2022 in Tallinn, Estonia. Diederik presented about his lessons learned around the change management aspects of making marketing technology work. A recording of one of the two main keynotes at Password 2022 in Tallinn, Estonia. Diederik presented about his lessons learned around the change management aspects of making marketing technology work. Chapman Bright 38:42 <p>A recording of one of the two main keynotes at Password 2022 in Tallinn, Estonia. Diederik presented about his lessons learned around the change management aspects of making marketing technology work.</p><p><a href="http://video.chapmanbright.com/2022-keynote-password-estonia-by"><img src="http://video.chapmanbright.com/64968576/82715609/39053ae98aba75d673174ed21ada54dc/standard/download-16-thumbnail.jpg" width="75" height=""/></a></p> change manegement keynote marketing automation http://video.chapmanbright.com/conversational-marketing-1 <p>Ellen Schwier, MarTech Consultant at Chapman Bright, shares her best-practices on how to ensure success with conversational marketing from the start in this video series. In this first video she introduces you to conversational marketing.</p><p><a href="http://video.chapmanbright.com/conversational-marketing-1"><img src="http://video.chapmanbright.com/64968569/74538675/710b0d19c97353565199ea9678d4b867/standard/download-11-thumbnail.jpg" width="75" height=""/></a></p> http://video.chapmanbright.com/photo/74538675 Tue, 08 Mar 2022 08:15:45 GMT Conversational Marketing - 1. Introduction Ellen Schwier, MarTech Consultant at Chapman Bright, shares her best-practices on how to ensure success with conversational marketing from the start in this video series. In this first video she introduces you to conversational marketing. Ellen Schwier, MarTech Consultant at Chapman Bright, shares her best-practices on how to ensure success with conversational marketing from the start in this video series. In this first video she introduces you to conversational marketing. Chapman Bright 03:47 <p>Ellen Schwier, MarTech Consultant at Chapman Bright, shares her best-practices on how to ensure success with conversational marketing from the start in this video series. In this first video she introduces you to conversational marketing.</p><p><a href="http://video.chapmanbright.com/conversational-marketing-1"><img src="http://video.chapmanbright.com/64968569/74538675/710b0d19c97353565199ea9678d4b867/standard/download-11-thumbnail.jpg" width="75" height=""/></a></p> Chat Conversational http://video.chapmanbright.com/conversational-marketing-2-first <p>Ellen Schwier, MarTech Consultant at Chapman Bright, shares her best-practices on how to ensure success with conversational marketing from the start in this video series. In this second video she talks you through the first workshop you should organize to define goals and brainstorm.</p><p><a href="http://video.chapmanbright.com/conversational-marketing-2-first"><img src="http://video.chapmanbright.com/64968556/74538679/c8ee5bc40c0fa0e5d3a86bc7c9d33e5a/standard/download-9-thumbnail.jpg" width="75" height=""/></a></p> http://video.chapmanbright.com/photo/74538679 Tue, 08 Mar 2022 08:15:41 GMT Conversational Marketing - 2. First Workshop Ellen Schwier, MarTech Consultant at Chapman Bright, shares her best-practices on how to ensure success with conversational marketing from the start in this video series. In this second video she talks you through the first workshop you should organize to define goals and brainstorm. Ellen Schwier, MarTech Consultant at Chapman Bright, shares her best-practices on how to ensure success with conversational marketing from the start in this video series. In this second video she talks you through the first workshop you should... Chapman Bright 03:42 <p>Ellen Schwier, MarTech Consultant at Chapman Bright, shares her best-practices on how to ensure success with conversational marketing from the start in this video series. In this second video she talks you through the first workshop you should organize to define goals and brainstorm.</p><p><a href="http://video.chapmanbright.com/conversational-marketing-2-first"><img src="http://video.chapmanbright.com/64968556/74538679/c8ee5bc40c0fa0e5d3a86bc7c9d33e5a/standard/download-9-thumbnail.jpg" width="75" height=""/></a></p> chat conversational http://video.chapmanbright.com/conversational-marketing-3-second <p>Ellen Schwier, MarTech Consultant at Chapman Bright, shares her best-practices on how to ensure success with conversational marketing from the start in this video series. In this third video she talks you through the second workshop you should organize to further refine your conversation hypothesis and how to prioritize.</p><p><a href="http://video.chapmanbright.com/conversational-marketing-3-second"><img src="http://video.chapmanbright.com/64968576/74538775/e7101b64bee3ab4160810710e193ca11/standard/download-10-thumbnail.jpg" width="75" height=""/></a></p> http://video.chapmanbright.com/photo/74538775 Tue, 08 Mar 2022 08:15:38 GMT Conversational Marketing - 3. Second Workshop Ellen Schwier, MarTech Consultant at Chapman Bright, shares her best-practices on how to ensure success with conversational marketing from the start in this video series. In this third video she talks you through the second workshop you should organize to further refine your conversation hypothesis and how to prioritize. Ellen Schwier, MarTech Consultant at Chapman Bright, shares her best-practices on how to ensure success with conversational marketing from the start in this video series. In this third video she talks you through the second workshop you should... Chapman Bright 05:27 <p>Ellen Schwier, MarTech Consultant at Chapman Bright, shares her best-practices on how to ensure success with conversational marketing from the start in this video series. In this third video she talks you through the second workshop you should organize to further refine your conversation hypothesis and how to prioritize.</p><p><a href="http://video.chapmanbright.com/conversational-marketing-3-second"><img src="http://video.chapmanbright.com/64968576/74538775/e7101b64bee3ab4160810710e193ca11/standard/download-10-thumbnail.jpg" width="75" height=""/></a></p> chat conversational http://video.chapmanbright.com/conversational-marketing-4 <p>Ellen Schwier, MarTech Consultant at Chapman Bright, shares her best-practices on how to ensure success with conversational marketing from the start in this video series. In this fourth video she talks you through some of the possible success metrics.</p><p><a href="http://video.chapmanbright.com/conversational-marketing-4"><img src="http://video.chapmanbright.com/64968579/74538923/c987e199c16b6f04f384f6d47889b33d/standard/download-12-thumbnail.jpg" width="75" height=""/></a></p> http://video.chapmanbright.com/photo/74538923 Tue, 08 Mar 2022 08:15:25 GMT Conversational Marketing - 4. Reporting Ellen Schwier, MarTech Consultant at Chapman Bright, shares her best-practices on how to ensure success with conversational marketing from the start in this video series. In this fourth video she talks you through some of the possible success metrics. Ellen Schwier, MarTech Consultant at Chapman Bright, shares her best-practices on how to ensure success with conversational marketing from the start in this video series. In this fourth video she talks you through some of the possible success... Chapman Bright 03:58 <p>Ellen Schwier, MarTech Consultant at Chapman Bright, shares her best-practices on how to ensure success with conversational marketing from the start in this video series. In this fourth video she talks you through some of the possible success metrics.</p><p><a href="http://video.chapmanbright.com/conversational-marketing-4"><img src="http://video.chapmanbright.com/64968579/74538923/c987e199c16b6f04f384f6d47889b33d/standard/download-12-thumbnail.jpg" width="75" height=""/></a></p> chat conversational http://video.chapmanbright.com/marketo-engage-web <p>Marketo Engage - Web Personalization (RTP)</p><p><a href="http://video.chapmanbright.com/marketo-engage-web"><img src="http://video.chapmanbright.com/60445190/62068297/724245bf47ba6b58f119a2cc69b16dea/standard/download-3-thumbnail.jpg" width="600" height="338"/></a></p> http://video.chapmanbright.com/photo/62068297 Fri, 10 Apr 2020 10:19:10 GMT Marketo Engage - Web Personalization (RTP) Marketo Engage - Web Personalization (RTP) Marketo Engage - Web Personalization (RTP) Chapman Bright 08:09 <p>Marketo Engage - Web Personalization (RTP)</p><p><a href="http://video.chapmanbright.com/marketo-engage-web"><img src="http://video.chapmanbright.com/60445190/62068297/724245bf47ba6b58f119a2cc69b16dea/standard/download-3-thumbnail.jpg" width="600" height="338"/></a></p> Marketo http://video.chapmanbright.com/marketo-champion-2020 <p>Diederik Martens named Marketo Champion 2020. And some other updates as well.</p><p><a href="http://video.chapmanbright.com/marketo-champion-2020"><img src="http://video.chapmanbright.com/49543316/60044039/a9e0a0cb386676cc525cbb180e5eaff4/standard/download-8-thumbnail.jpg" width="600" height="338"/></a></p> http://video.chapmanbright.com/photo/60044039 Thu, 30 Jan 2020 12:09:56 GMT Marketo Champion 2020 Diederik Martens named Marketo Champion 2020. And some other updates as well. Diederik Martens named Marketo Champion 2020. And some other updates as well. Chapman Bright 01:59 <p>Diederik Martens named Marketo Champion 2020. And some other updates as well.</p><p><a href="http://video.chapmanbright.com/marketo-champion-2020"><img src="http://video.chapmanbright.com/49543316/60044039/a9e0a0cb386676cc525cbb180e5eaff4/standard/download-8-thumbnail.jpg" width="600" height="338"/></a></p> http://video.chapmanbright.com/how-marketo-can-tame-the-gdpr <p>Stephen Yeo from Panasonic shares his expertise and experience with Marketo and how it can tame the GDPR retention monster during Adobe Summit EMEA.</p><p><a href="http://video.chapmanbright.com/how-marketo-can-tame-the-gdpr"><img src="http://video.chapmanbright.com/49543316/57492253/51cf3338aaa446d25034eb9fbce8f67d/standard/download-2-thumbnail.jpg" width="600" height="338"/></a></p> http://video.chapmanbright.com/photo/57492253 Fri, 08 Nov 2019 18:50:53 GMT How Marketo can tame the GDPR retention monster Stephen Yeo from Panasonic shares his expertise and experience with Marketo and how it can tame the GDPR retention monster during Adobe Summit EMEA. Stephen Yeo from Panasonic shares his expertise and experience with Marketo and how it can tame the GDPR retention monster during Adobe Summit EMEA. Chapman Bright 28:27 <p>Stephen Yeo from Panasonic shares his expertise and experience with Marketo and how it can tame the GDPR retention monster during Adobe Summit EMEA.</p><p><a href="http://video.chapmanbright.com/how-marketo-can-tame-the-gdpr"><img src="http://video.chapmanbright.com/49543316/57492253/51cf3338aaa446d25034eb9fbce8f67d/standard/download-2-thumbnail.jpg" width="600" height="338"/></a></p> http://video.chapmanbright.com/ringlead-for-marketo-data <p>RingLead’s end-to-end data management platform enables Marketo and Salesforce users to reclaim the health of their database through automated data quality tasks.</p><p><a href="http://video.chapmanbright.com/ringlead-for-marketo-data"><img src="http://video.chapmanbright.com/49543326/57366223/8cf1d50a333665f9603bb643b859170b/standard/download-2-thumbnail.jpg" width="600" height="338"/></a></p> http://video.chapmanbright.com/photo/57366223 Mon, 04 Nov 2019 18:27:48 GMT RingLead for Marketo - Data Cleansing and Deduplication RingLead’s end-to-end data management platform enables Marketo and Salesforce users to reclaim the health of their database through automated data quality tasks. RingLead’s end-to-end data management platform enables Marketo and Salesforce users to reclaim the health of their database through automated data quality tasks. Chapman Bright 03:04 <p>RingLead’s end-to-end data management platform enables Marketo and Salesforce users to reclaim the health of their database through automated data quality tasks.</p><p><a href="http://video.chapmanbright.com/ringlead-for-marketo-data"><img src="http://video.chapmanbright.com/49543326/57366223/8cf1d50a333665f9603bb643b859170b/standard/download-2-thumbnail.jpg" width="600" height="338"/></a></p> http://video.chapmanbright.com/aftermovie-pre-summit-sessions <p>An aftermovie with takeaways from our own pre-summit Marketo sessions on 14 May, and Marketo takeaways from the Adobe Summit EMEA on 15-16 May in London.</p><p><a href="http://video.chapmanbright.com/aftermovie-pre-summit-sessions"><img src="http://video.chapmanbright.com/49543319/52972779/a09a9f3e4657b935847a5544285ef582/standard/download-10-thumbnail.jpg" width="75" height=""/></a></p> http://video.chapmanbright.com/photo/52972779 Thu, 13 Jun 2019 05:14:20 GMT Aftermovie: Pre-Summit Sessions + Adobe Summit EMEA 2019 An aftermovie with takeaways from our own pre-summit Marketo sessions on 14 May, and Marketo takeaways from the Adobe Summit EMEA on 15-16 May in London. An aftermovie with takeaways from our own pre-summit Marketo sessions on 14 May, and Marketo takeaways from the Adobe Summit EMEA on 15-16 May in London. Chapman Bright 03:56 <p>An aftermovie with takeaways from our own pre-summit Marketo sessions on 14 May, and Marketo takeaways from the Adobe Summit EMEA on 15-16 May in London.</p><p><a href="http://video.chapmanbright.com/aftermovie-pre-summit-sessions"><img src="http://video.chapmanbright.com/49543319/52972779/a09a9f3e4657b935847a5544285ef582/standard/download-10-thumbnail.jpg" width="75" height=""/></a></p> Adobe Marketo Summit Takeaways http://video.chapmanbright.com/adobe-summit-emea-invitation <p>Sarah Kennedy from Adobe Marketo and Diederik Martens from Chapman Bright invite you to join the Adobe Summit EMEA in London on May 14-16.</p><p><a href="http://video.chapmanbright.com/adobe-summit-emea-invitation"><img src="http://video.chapmanbright.com/49543312/51339774/a926e2a517f2f9278caaf137afdc23bd/standard/download-3-thumbnail.jpg" width="600" height="338"/></a></p> http://video.chapmanbright.com/photo/51339774 Mon, 29 Apr 2019 14:08:05 GMT Adobe Summit EMEA Invitation Sarah Kennedy from Adobe Marketo and Diederik Martens from Chapman Bright invite you to join the Adobe Summit EMEA in London on May 14-16. Sarah Kennedy from Adobe Marketo and Diederik Martens from Chapman Bright invite you to join the Adobe Summit EMEA in London on May 14-16. Chapman Bright 01:14 <p>Sarah Kennedy from Adobe Marketo and Diederik Martens from Chapman Bright invite you to join the Adobe Summit EMEA in London on May 14-16.</p><p><a href="http://video.chapmanbright.com/adobe-summit-emea-invitation"><img src="http://video.chapmanbright.com/49543312/51339774/a926e2a517f2f9278caaf137afdc23bd/standard/download-3-thumbnail.jpg" width="600" height="338"/></a></p> http://video.chapmanbright.com/video-marketing-meetup-invitation <p>I'll be speaking at the Video Marketing Meetup (VMM) at TQ on 8 May. I'll be sharing my video marketing journey. I hope to see you there!</p><p><a href="http://video.chapmanbright.com/video-marketing-meetup-invitation"><img src="http://video.chapmanbright.com/49543324/50333842/23299806448033ac240826bfdadfd7e2/standard/download-17-thumbnail.jpg" width="600" height="338"/></a></p> http://video.chapmanbright.com/photo/50333842 Fri, 12 Apr 2019 12:57:48 GMT Video Marketing Meetup Invitation for 8 May 2019 I'll be speaking at the Video Marketing Meetup (VMM) at TQ on 8 May. I'll be sharing my video marketing journey. I hope to see you there! I'll be speaking at the Video Marketing Meetup (VMM) at TQ on 8 May. I'll be sharing my video marketing journey. I hope to see you there! Chapman Bright 00:21 <p>I'll be speaking at the Video Marketing Meetup (VMM) at TQ on 8 May. I'll be sharing my video marketing journey. I hope to see you there!</p><p><a href="http://video.chapmanbright.com/video-marketing-meetup-invitation"><img src="http://video.chapmanbright.com/49543324/50333842/23299806448033ac240826bfdadfd7e2/standard/download-17-thumbnail.jpg" width="600" height="338"/></a></p> VMM http://video.chapmanbright.com/smops-becomes-chapman-bright <p>We at Chapman Bright stretch the limits for your personal success with MarTech.</p> <p>We’re clear and keen on sharing our passion, expertise, and experience in growing businesses with MarTech with you. We enable leadership with the right technologies, processes, and insights. And we enable marketing and sales practitioners with the rights skills to get the most out of their platforms.</p> <p>Our strategic services include: marketing and sales alignment, organization design, pilots, and assessments. And our operational services include; MarTech implementation, -migration, -integration; data enablement; BI; and talent development and -activation.</p> <p>We distinguish ourselves from the competition by not just being the best, but by making you the best!</p> <p>CLEAR | FOR YOUR PERSONAL SUCCESS | STRETCHING THE LIMITS</p><p><a href="http://video.chapmanbright.com/smops-becomes-chapman-bright"><img src="http://video.chapmanbright.com/49543324/50333819/f449014a729f76aa0b2d24055d60321b/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> http://video.chapmanbright.com/photo/50333819 Fri, 08 Feb 2019 00:00:00 GMT SMOps becomes Chapman Bright We at Chapman Bright stretch the limits for your personal success with MarTech. We’re clear and keen on sharing our passion, expertise, and experience in growing businesses with MarTech with you. We enable leadership with the right technologies, processes, and insights. And we enable marketing and sales practitioners with the rights skills to get the most out of their platforms. Our strategic services include: marketing and sales alignment, organization design, pilots, and assessments. And our operational services include; MarTech implementation, -migration, -integration; data enablement; BI; and talent development and -activation. We distinguish ourselves from the competition by not just being the best, but by making you the best! CLEAR | FOR YOUR PERSONAL SUCCESS | STRETCHING THE LIMITS We at Chapman Bright stretch the limits for your personal success with MarTech. We’re clear and keen on sharing our passion, expertise, and experience in growing businesses with MarTech with you. We enable leadership with the right technologies,... Chapman Bright 02:51 <p>We at Chapman Bright stretch the limits for your personal success with MarTech.</p> <p>We’re clear and keen on sharing our passion, expertise, and experience in growing businesses with MarTech with you. We enable leadership with the right technologies, processes, and insights. And we enable marketing and sales practitioners with the rights skills to get the most out of their platforms.</p> <p>Our strategic services include: marketing and sales alignment, organization design, pilots, and assessments. And our operational services include; MarTech implementation, -migration, -integration; data enablement; BI; and talent development and -activation.</p> <p>We distinguish ourselves from the competition by not just being the best, but by making you the best!</p> <p>CLEAR | FOR YOUR PERSONAL SUCCESS | STRETCHING THE LIMITS</p><p><a href="http://video.chapmanbright.com/smops-becomes-chapman-bright"><img src="http://video.chapmanbright.com/49543324/50333819/f449014a729f76aa0b2d24055d60321b/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> Chapman Bright Marketing Automation Marketo #MarTechFriday SMOps http://video.chapmanbright.com/adobe-acquires-marketo <p>This #MarTechFriday is all about Marketo being acquired by Adobe.</p><p><a href="http://video.chapmanbright.com/adobe-acquires-marketo"><img src="http://video.chapmanbright.com/49543318/50333814/79b472b095e0630a90a1baad1099b2ff/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> http://video.chapmanbright.com/photo/50333814 Fri, 21 Sep 2018 00:00:00 GMT Adobe acquires Marketo - #MarTechFriday 2018-38 This #MarTechFriday is all about Marketo being acquired by Adobe. This #MarTechFriday is all about Marketo being acquired by Adobe. Chapman Bright 01:55 <p>This #MarTechFriday is all about Marketo being acquired by Adobe.</p><p><a href="http://video.chapmanbright.com/adobe-acquires-marketo"><img src="http://video.chapmanbright.com/49543318/50333814/79b472b095e0630a90a1baad1099b2ff/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> Acquisition Adobe Experience Cloud Marketo #MarTechFriday SMOps